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| Talented Copywriter Seeks Contractual Projects |
| Cars & Trucks, Etc. : Trucks : International |
| 03/15/06 |
R O B E R T O’ S H A U G H N E S S Y
174 Guerrero St., San Francisco, CA, 94103 · 415.283.8208 · roshaughnessy2001@yahoo.com
Objective: Professional writer & communications consultant seeking to build lasting client base with area non-profits and small businesses. Emphases include writing for print (newsletters, marketing collateral, etc) and web. Emphasis also includes online outreach, search engine optimization, keyword research, strategy and implementation.
Professional Experience
Self-Employed Communications Consultant (Company name: Words-Words-Words) September 2004 – Present
· Recent clients include: The Voter Activation Network (VAN), Donordigital, Out & Equal, Red Bricks Media, High Voltage Interactive, Family Service Agency of San Mateo, Kaplan University, Ace Plumbing & Rooter, SoundVision Productions and more.
· Write and edit content for print and on-line delivery.
· Search Engine Optimization specialist, trained to create web copy based on highly focused key word research resulting in high “natural placement” search engine ranking and cost effective “pay-per-click” ranking.
· Keyword research, recommendation, implementation and monitoring for “Pay Per Click” keyword buys.
· Marketing and promotional campaign strategy and execution.
· Strategic partnerships forged with cutting-edge graphic designers and a programmer/web strategist creates for clients a “one stop shop” for “start to finish marketing solutions”.
Office of Senator Dianne Feinstein, San Francisco, CA May 2004 – February 2005
Research Assistant (Internship) for United States Senator Dianne Feinstein (D-CA)
· Research Assistant for the Senator’s two “Field Representatives.”
· Write policy summaries and analyses for diverse audiences.
Signature Hospitality Group (San Francisco, CA) April 2003 – October 2004
Senior Program Manager
Hired into Marketing, promoted to Senior Program Manager, at a full-service Event Planning & Hospitality Firm
· Manage staff of three “Program Coordinators” and interns.
· Write all content for client and internal projects (primarily company responses to “RFPs.”).
· Support all aspects of company marketing efforts.
· Event planning and implementation. Primary obligation: maintain a presence at key events (designed by my department) to troubleshoot and provide additional managerial support.
· Point-of-contact for current and potential clients, partners and vendors.
· Budgetary Management and oversight.
· Hire and Train new employees.
George Washington University (GW-Solutions), Washington, DC March 2002 - February 2003
Senior Program Coordinator (eCommerce, eLearning, Interpreter Training & Accessibility + Usability)
Hired as “Program Coordinator,” then promoted, at a company chartered by the University
· Copy writing (primarily technical copy) for web and print-based media, for direct mail campaigns, and for academic course descriptions.
· Management and oversight of “Pay Per Click” submissions
· Program Management, duties included overseeing the research and development of new programs including “eLearning,” “eCommerce,” “Accessibility & Usability (Section 508),”and “Interpreter Training” and ensuring continuing viability of previously established programs such as Oracle training.
· Market research included identifying target audiences and developing marketing approaches for new training and development programs.
· Managed two members of support staff.
· Managed and coordinated vendor, professorial and partner relationships.
· Represented organization at various venues including trade shows, conferences and seminars.
Catholics for a Free Choice, Washington, DC, November 2001 - February 2002
Media Coordinator
Contract worker for three months to assist with “condoms4life” campaign launch
· Media contact for high profile international media campaign. Success was contingent on ability to understand all sides of controversial issues.
· Editorial contributions to press releases and various other publications, including “Conscience.”
· Point of contact for media and affiliated organizations.
· Research including domestic and international policy research.
· Development assistance for fundraising initiatives.
Self-employed English Language Instructor, Czech Republic September 1999 - April 2001
Private Business Owner
· Business English Instructor hired by individuals and Czech companies to teach Business English.
· English Proficiency Instructor hired by individuals preparing for English language proficiency examinations. Maintained 100% success rate with students who completed program. Also hired by Czech companies to provide employees lessons on “Business English.”
· Hired and trained part-time employees to provide beginner instruction.
Technical Experience
Advanced MS Office · MS Project · Basic PhotoShop & FrontPage · Basic HTML · LexisNexis · Internet Quorum
Volunteer Experience
America Coming Together · Music for America · Food for Friends · St. Paul’s Homeless Shelter (Baltimore)
Education
Boston University, BA English Literature, Minor 20th Century American History, 1999
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