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| Project Manager / Business Development / Marketing / Events |
| Cars & Trucks, Etc. : Suv & 4 Wheel Drive : Jeep |
| 03/15/06 |
Experienced manager with multiple skills seeking full-time opportunity in project management, marketing, business development or operations.
DAVID POTOVSKY
777 FAWN DRIVE
SAN ANSELMO, CA 94960
(415) 258-9654
potovsky@sbcglobal.net
WORK EXPERIENCE
2005 – Present Eclipse Television and Sports Marketing Sausalito, CA
Vice President, Events
* Reporting to the President of the company, the Vice President of Events is responsible for all elements relating to the live production of The Jeep King of the Mountain World Professional Championships. This made for television series is recognized as the Professional Championships of ski, snowboard and mountain bike racing. There are a total of seven events each year, resulting in nine hours of network television content. The primary broadcast network has been CBS.
* Accountable for all staff and their respective duties within the Events Division including: Operations, Hospitality, Sponsor Liaison, Competition Management, Accounting, Public Relations and Promotions.
* Specific duties include: setting annual event calendar, managing team of 3 full-time managers and 15 contract employees, creating and managing annual budget of close to $2 million dollars, event creation including concept, format, rules, prize money, etc., athlete management, sponsorship fulfillment, venue evaluation & acquisition, input and guidance for all PR & promotional efforts, venue design, day to day liaison to all sponsors and their respective advertising agencies, liaison to Producer of television show, stage management and choreography of live event, oversight of all client hospitality, etc
2004 - 2005 GMR Marketing San Francisco, CA
Account Supervisor – Visa USA (Event & Sponsorship Marketing Group)
* Responsible for the day to day management of two of Visa’s high profile sponsorship properties, The National Football League and The Visa Triple Crown.
* Management and/or execution of sponsorship deliverables including: venue signage, point of sale exposure, game-day promotions, hospitality, liaison to governing bodies including NFL, NFLPA & NTRA, coordination of advertising assets (print/radio/TV), post event recap and analysis, etc.
q Secondary responsibilities include: analysis of and recommendations for incoming event sponsorship proposals, contract negotiation, management of mobile programs in support of various sponsorships, member of Visa’s "New Initiative Task Force" working on the sponsorship related components for the Visa Extras rewards program and the new Visa Signature card product
2000 – 2003 IMG (International Management Group) San Francisco, CA
Director, Business Development
* Responsible for Business Development/Sales across all lines of IMG’s business including event sponsorship, athlete endorsement, television, internet, corporate hospitality, contract operations and consulting services
* Secondary responsibility for seeking new business opportunities within the sports and entertainment industry. This includes development and/or acquisition of new events and establishing strategic partnerships
*Total sales increased 150% each year
1996 – 2000 TWI (Trans World International – a division of IMG)
San Francisco, CA
Director, Event Operations
* Created, developed and directed live sporting and entertainment events for network and cable television broadcast. Clients include: Lifetime Television, MTV, ESPN, Sprint, MCI, VISA, Chevy, Kellogg’s, Snapple, Wendy’s and others
* Responsible for overall project management including: program development, budget creation/oversight, coordination/management of professional athletes, execution of live event, brand building via on-site signage and promotions, creation and coordination of overall logistical plan, site design and construction, staff management, liaison to government officials and law enforcement, fulfillment of sponsorship obligations, payroll, etc
1992 – 1996 Freelance / Contract Employee USA
Operations/Production Management
* Worked on various projects for the following organizations: GGP, Eclipse Television & Sports Marketing, Sportsmark, Tour Du Pont, CBS, BCC Video, Jimmy Buffett, Gordinier & Associates, Bay Area Music Awards
1989 – 1992 Tiffany & Company San Francisco, CA
Account Associate – Corporate Division
*Directed regional marketing initiatives and special events including: sports sponsorships, trade
shows, bi-annual open house and seasonal sales events
* Sold trophies, accessories and gifts to professional sports franchises and related organizations. Clients included the Golden State Warriors, Golden Gate Fields, Virginia Slims, Oakland A’s and the San Francisco 49ers.
EDUCATION
1989 California Polytechnic State University San Luis Obispo, CA
Bachelor of Arts, Speech Communication
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