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Summary
Gary has built
his career in the data storage, software and semiconductor
successfully helping companies bringing business solutions to
market, improving revenues and enhancing market
position. His background includes a rich experience in
sales, marketing, and management roles. Gary is cognizant
of your continually expanding business challenges:
lowering costs, minimizing risks, improving operations,
accelerating time-to-market and increasing revenue. As a
result, Gary is continually developing strategies to address
these business challenges
Summary

Rapidly
launched and uniquely positioned a NAS solution into the
Channel in less than 3-months including reseller training and
a briefing to a senior IDC analyst. The solution was over 18
months late on introduction when I took over it at the start
of my project.
Developed
compelling value proposition, unique free installation, market
position and sales training for Data Backup and Recovery
Solution into crowded market space in initial 1 month of
activity at Sony.
Mobilized
partners and led the solution marketing for Sony's Compliance
Solution.
Skills and Qualifications
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Outstanding
verbal and written communication skills.
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Created and managed world-class sales demo facility resulting
in > $50M in bookings.
Ø
Startup experience in highly competitive software and
semiconductor industry.
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Established and developed marketing/sales organizations at two
startup companies.
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Authored and presented over 40 publications at conferences and
trade shows.
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Implemented sales pricing policies resulting in 40% increase
in gross margins.
Ø
Knowledgeable of the Data Storage, CRM, SFA and B2B software
space.
Ø
Recovered lost account resulting in $15M in new sales.
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Successfully managed Intel accounts worldwide (>$500 M)
during Pentium launch.
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Startup experience in highly competitive software and
semiconductor industry.
About
Gary...
Currently is the Channel Marketing and Sales Manager at Sony,
where he is responsible for Business Solutions for Enterprise
Data Storage, Data Backup, Disaster Recovery, Compliance
Storage, and Broadcast Media Management. Gary created
marketing launch programs, content, promotions, sales tools
and sale activities to rapidly bring Sony's Business Solutions
to market including these accomplishments.

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Identified $4B neglected market opportunity in SMB space and
positioned product solution
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Trained resellers, sales and marketing organization on
accelerated ABC closing techniques.
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Developed highly attractive ROI model that accelerated launch
of solution.
Ø
Created unique free installation offering to promote solution
launch.
Prior to Sony,
Gary was the Regional Sales Manager for Atalvo, a CRM
and SFA software provider for the small-to medium business
space. Gary previously was the manager of marketing and web
production for Semiconbay, an ASP that hosted eCommerce,
Content Management and Supply Chain software. Gary was also
the marketing manager in the eBusiness Group at Quantum
Corporation, a data storage company, where he was responsible
for eCommerce and Web Marketing operations. Prior to this,
Gary managed worldwide customer applications and marketing for
Silicon Valley Group, where his team successfully supported
Intel during the initial launch of the Pentium.
Gary is competitive and successful individual with varied
skills including an accomplished Marketing and Sales
Professional . In addition to a career
in business, he is an avid Triathlete, Public Speaker,
and coach of Youth Sports. Recently he completed the
"Escape from Alcatraz Triathlon" which
included a 1.5 mile bay swim from the rock. He has a simple
absolute prerequisite for success in all activities. You
need to model great leaderships and organizations to succeed. And
this is one of his mantras. With my 20 years of increasingly
responsible positions in startup companies to Fortune 5000 in
the software, semiconductor, internet and data storage
industries he has a rich portfolio of skills.
Gary earned a Bachelor of Science degree in Chemical
Engineering from U.C. Berkeley and Masters of
Science degree from U.C. Santa Barbara.
How Small Weaknesses Can Lead To Strong Sales...
Nearly half a century ago, the advertising firm of Doyle, Dane, & Bernbach was challenged with the almost insurmountable task of introducing a
tiny German automobile to a U.S. market in which only larger domestic cars had previously thrived. Within a short period of time, the Volkswagen
Beetle was transformed from a relatively obscure laughingstock to an extremely popular status symbol. The success of the Beetle has been largely
attributed to the firm’s engineering of one of the greatest ad campaigns in the history of advertising. Which feature did the firm choose to tout
above all else that propelled the brand into stardom? Was it that the car was relatively inexpensive? Was it that the car got good gas mileage?
Click here to find out the answer to this question and to learn what the implications are for your business.
Contact Gary Flores to find out the answer to this question and to learn what the implications are for your business.
email: geflores@aol.com
(408) 253-3671
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2004 - All Rights Reserved
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